Advanced robotics warehouse with autonomous systems
Data-Driven Robotics Strategy

Don't Add to the Robotics Graveyard

AI-Robotics adoption in intralogistics and manufacturing is accelerating. Make data-driven decisions—not overhyped investments that fail to deliver real ROI.

Vendor Neutral

Independent evaluation

Risk Mitigation

Avoid costly pitfalls

ROI Focused

Measurable outcomes

Strategic Robotics Advisory

Navigate the complex landscape of AI-powered robotics with confidence. Make informed decisions backed by rigorous analysis and industry expertise.

Evaluate Complexity

Technology & Vendor Evaluation

Which vendor and technology is suitable for your operations? Identify solutions that can truly compete with human labour and deliver measurable performance improvements.

  • Benchmark emerging robotics technologies
  • Vendor capability assessment
  • Performance vs. human baseline analysis
  • Technology maturity evaluation

Overcome Challenges

Integration Strategy

What are the pitfalls slowing down adoption in your warehouse or factory? Get a clear roadmap to overcome integration challenges and accelerate time-to-value.

  • Integration complexity assessment
  • IT/OT infrastructure analysis
  • Change management planning
  • Pilot-to-scale roadmap

CAPEX vs RaaS

ROI & Business Model Analysis

What is the best business model for your robotics investment? Compare capital expenditure versus Robotics-as-a-Service to optimize your financial outcomes.

  • Total cost of ownership modeling
  • RaaS vs. CAPEX comparison
  • Payback period calculation
  • Risk-adjusted ROI projections

Hi, I'm Florian - Your Trusted Partner for Robotics Strategy

Dr.-Ing. Florian Schäfer, Robotics Consultant

"With 8+ years experience in AI robotics from pre-sales, deployment projects and supporting stations, I help companies navigate complex robotics decisions with vendor-independent insights, ensuring you avoid costly mistakes and maximize ROI on automation investments."

Core Expertise

Machine Learning AI Robotics Warehouse Automation Python Development Project Management Team Leadership Strategic Consulting Pre-Sales

Professional Experience

2025 - 2026

Director of Customer Service & Support

Sereact - AI Robotics • Stuttgart

Ensuring 99% uptime for AI-powered robotic picking stations for enterprise and SME customers while driving strategic account expansions at the C-level.

2022 - 2024

Customer Success Lead Europe

Covariant - AI Robotics • Munich, London, San Francisco

Led go-live of warehouse robotic projects for Otto Group, pharmacies, and groceries, managing integrations with Autostore and Shuttle systems while aligning VP and C-level stakeholders.

2016 - 2021

Ph.D. & MBA

RWTH Aachen, University of Kassel, Collège des Ingénieurs • Aachen, Kassel, Paris

Developed open-source Python software and applied machine learning to optimize complex infrastructure systems. Less AI robotics here, except the annoying vacuum cleaning robots I have at home that constantly get stuck since the 'AI' can't detect super obvious obstacles like dog toys.

Ph.D.

Electrical Engineering & Computer Science - University of Kassel

MBA

Science & Management - Collège des Ingénieurs, Paris

8+ Years Experience

AI Robotics, Customer Success, Pre-Sales & Team Leadership

Vendor Independent

No affiliations—objective advice focused on your success

Case Examples

Real-world lessons from robotics projects. Understand common pitfalls and how to avoid them in your automation journey.

Case 1: Pickable Volume

Case 1: Pickable Volume

Challenge

Without a proper SKU analysis, the client assumed that a large amount of stock can be picked by the robotic system. Pickability was fully overestimated.

Impact

Costs exploded. Instead of designing the system to the real pickable volume, the design was based on wishful estimates.

Solution

Evaluate beforehand a realistic amount of items and order lines that can be picked. Conduct thorough SKU analysis before project commitment.

Case 2: Avoid Pitfalls

Case 2: Avoid Pitfalls

Challenge

Customer wanted to automate order picking from Autostore tote to order carton. The need to add promotional flyers were neglected in the design.

Impact

Half a year of back-and-forth discussions, compromise solution ended on the robotics graveyard. Client wasted more than half a million EUR.

Solution

Identify and evaluate all side tasks early. Small requirements can derail entire projects — scope them properly from the start.

Case 3: Define Metrics

Case 3: Define Metrics

Challenge

Measuring human throughput vs the robotic companies provided picks per hour as 'what the robot can do' — not the end-to-end value.

Impact

Robotics speed was not as high as expected, throughput too low, and the business case turned negative.

Solution

Ensure the comparison is sound — compare the same metrics. Getting from robotic speed to end-to-end speed is not trivial.

Let's Discuss Your Robotics Strategy

Ready to make data-driven decisions about your robotics investments? I'm here to help you navigate the complexities and achieve real ROI.